Travel companies aim to establish a great relationship with their customers. Efficiency in service and credibility in providing great travel deals, these would determine whether an online travel agency would either gain loyal customers or make enemies.
Booking.com travel company focuses on providing the best hotel reservation deals for travelers worldwide. Let’s see if they managed to satisfy or disappoint their customers.
Booking.com was founded in 1996 in Amsterdam, Netherlands. Bookings.nl and Bookings online merged in 2000 to become Booking.com.
In 2005, The Priceline Group bought the company for $133 million and turned it into a subsidiary. The current CEO of Booking.com is Darren Huston who was appointed to the position in September 2011. Huston is also the CEO of The Priceline Group.
Customer Online Rating
Meanwhile, it seems that Booking.com isn’t doing so good according to online reviews. The company got a 1 out of a 5-star rating in Consumeraffairs.com. Some reviews state that Booking.com isn’t reliable at all when it comes to booking hotel rooms.
One patron shared his experience about making a reservation and never getting a confirmation from the company. Days prior to their reservation, they still have not received a confirmation. Despite not receiving any confirmation letter and not pursuing the hotel reservation, the patron was billed for the room and the manager of that hotel insisted the patron to pay.
Not cool Booking.com.
One review said that he was a big fan of the company and had been booking with them for years. After a disappointing experience with Booking.com, he immidieately claimed that Booking.com doesn’t care about their customers at all.
On Sitejabber.com, the company only received an 18% thumbs up rating from online reviews. There’s a mixture of positive and negative comments. Most of the positive ones say that Booking.com is very reliable, while the negative ones accuse the company of providing misleading deals, overcharged ratees and awful customer support.
Looks like Booking.com needs major improvements to gain those customers back.
Operation of Booking.com
According to their website, the company has connections with over 800,000 hotels worldwide and over 900,000 bookings are made daily with the online travel agency.
Booking for hotels is easy on their website. Simply enter the location where you will be staying and hotel deals will quickly appear. You can enter the country, city, district or landmarks near your destination or location to make things easier for the website to find hotels.
Altering bookings is also available on their website. There’s a page designated for managing bookings. There are 66,804,810 reviews on their website when this article was written, most of the reviews were positive but they weren’t actually for Booking.com; rather, these were reviews on the hotels affiliated with Booking.com.
They also have their own mobile app for a more portable and convenient way of booking hotel deals.
Booking.com has phone support, email support, a FAQs page, and the “contact us” and “about page.” All these pages are pretty extensive.
Their phone support has local numbers for each country or city. Their email support is more like a feedback feature, wherein customers can submit their opinion about the company’s service whether it’s good or bad.
Overall, the website is a little disorganized. They really need to do something about the interface and design.
In a nutshell
It’s seems that Booking.com is more than capable of conducting operations, but the problem is the certain gaps and mistakes they overlooked from time to time. I’m pretty sure that the company won’t shut down just because of negative reviews. However, if these reviews continue to increase in number. Then, that would certainly be a problem.
Booking.com’s contact information:
Contact number: 00 44 20 3320 2609 (click here to open their contact us page)
Headquarters: Amsterdam, Netherlands
Hope you guys found this Booking.com review informative. Don’t forget to leave your comments below.